first_img Reply Business Shire jumps on possible offer from Japan’s Takeda, markets nervous after tech shakeout – as it happened,US economy grows more strongly than expectedUK retail sales fallTesla and Facebook lead US tech fallsShire could face £35bn takeover bid from Japan Updated 28 Mar 2018,Shire’s Adderall XRPhotograph: unknown/Bloomberg via Getty Images Accusing facebook is en vogue right now, and rightly so since they got hold of personal data the illegal way. But the Brexit Leave campaign only could succeed against a public opinion backdrop that has been fed an anti-EU narrative by large part of UK media for decades. Politicians in the UK did nothing but blame things gone wrong on Brussels, when they should have shouldered at least part of the responsibility for their implementation errors of EU policies. Plus the British preference for seeing themselves as the proud island nation…. voila Brexit! Not just CA and facebook. Wed 28 Mar 2018 09.53 EDT First published on Wed 28 Mar 2018 02.37 EDT Facebook Idltcaa Report The 2.9% growth in the US economy, although better than the initial estimates, shows a slowdown from the 3.2% rise recorded in the third quarter.The figures were helped by the biggest rise in consumer spending for three years, offset by a surge in imports. The Bureau of Economic Analysis said: Twitter 28 Mar 2018 17:51 Twitter Share on Facebook 28 Mar 2018 15:40 Reply Reply 12 13 | Pick expanded Share on Twitter | Pick I wonder if DFS have considered holding a sale? SummaryIt was another volatile session for stock markets. After Tuesday’s slump on Wall Street, driven predominantly by sharp declines in technology stocks, European markets opened mostly lower.However they came off their worst levels as the US market managed to stage a mild recovery, with the Dow Jones Industrial Average currently marginally in positive territory, up 35 points, although the tech-heavy Nasdaq is down around 1%. Amazon in particular is being hit by reports that the US president plans to go after the company and altering its tax treatment.The FTSE 100, now up around 9 points, was supported by news of a potential bid for UK listed pharmaceutical group Shire from Japan’s Takeda. Shire’s shares jumped, valuing the company at more than £35bn at one point.Elsewhere there was more bad news for the UK high street, with retail sales falling in March for the first time since October, according to the CBI.But the US economy grew more strongly than expected in the final quarter. And there was a positive report on the eurozone economy from S&P Global ratings.On that note, it’s time to close for the day. Thanks for all your comments, and we’ll be back tomorrow.Updatedat 9.53am EDT We see the potential strategic rationale for the deal and have long highlighted Shire is currently trading at a substantial discount to our fundamental 4300p or so value given overhangs, notably haemophilia competitive concerns. Nevertheless Takeda’s near.$42bn market cap versus Shire’s $47bn or $66bn enterprise value raises questions on a potential deal structure….We presume Takeda would need a significant equity raise to acquire Shire, suggesting a “merger” is perhaps better terminology, which may raise hurdles to the successful completion of any future deal. | Pick 28 Mar 201809:39 Reply Share on Facebook 0 1 Share on Facebook Show 1 more reply Share Reply Reply Facebook Share on Twitter 28 Mar 201808:48 28 Mar 2018 15:32 Share DogsLivesMatter Twitter Checkthenumbers | Pick | Pick Twitter Twitter Share on Twitter Share 28 Mar 201808:31 US economy grows more strongly than expectedBreaking news:Something for Donald Trump to tweet about. The US economy grew more strongly than expected in the final quarter, up 2.9% on an annualised basis compared to expectations of a 2.7% increase and an initial estimate of 2.5% growth.Updatedat 8.38am EDT Have S&P been sleeping for the last 3 weeks ? Most people have now cottoned on to a possible trade war and what that will do to global growth. 28 Mar 2018 16:13 28 Mar 201807:19 Sign in or create your Guardian account to recommend a comment HappyExpat50 Share on Twitter Report Updatedat 8.15am EDT Report Facebook DFS positive despite fall in earnings The potential offer for Shire has helped the FTSE 100 come off its worst levels after the morning’s earlier declines.The UK’s leading index is now down just 0.12% or around 8 points, with Shire up 18% and fellow drugs group GlaxoSmithKline 1.5% better.Elsewhere though the fallout from the US tech slump continues. Germany’s Dax remains down 0.7%, while France’s Cac is 0.9% lower. Meanwhile US futures are suggesting a rebound of sorts on Wall Street, with the Dow Jones Industrial Average forecast to open around 67 points higher. Facebook Twitter Facebook Share on Facebook Here’s our story on the possible takeover of Shire by Japan’s Takeda:Shares in the UK-listed drugmaker Shire surged after Japan’s biggest pharmaceutical company, Takeda Pharmaceutical, said it was considering making a takeover approach.Shire’s shares jumped as much as 33% to £38.79 on the news, and later traded 17% higher at £36, valuing the company at £32.8bn. Takeda’s market value is about £29bn, around the same as Shire’s at last night’s closing price.Shire is best known for its ADHD drug Adderall but its focus in recent years has been on rare diseases. The company is based in Dublin for tax purposes but run from Boston. Most of its operations are in the US.The news comes three-and-a-half years after US firm AbbVie abandoned its agreed $54bn (£34bn) takeover of Shire, after a US clampdown on so-called tax inversions by US companies buying an overseas business to secure a lower tax rate.Shire then turned acquiror and completed its $32bn purchase of US firm Baxalta last June. In November it reported a drop in sales of haemophilia drugs, which became its biggest source of revenue following the deal.The full report is here: 38 39 Neil Wilson (@neilwilson_etx)Shire #SHP shares adding 18pts to the FTSE 100 today and lifting it off the lows – announcement at 10:23 clear to sees on index pic.twitter.com/DzDRxo8yUbMarch 28, 2018 Reply Reply Facebook dourscot Retail industry Sandclaygravel Facebook Reply Share on Facebook Back to Shire: Report https://www.reuters.com/article/uk-britain-eu-city-finance/5000-uk-finance-jobs-may-be-moved-by-brexit-half-earlier-forecast-reuters-idUSKBN1H4101 5000 ?? Remember the howling BTL when that figure was 300,000 ? Twitter Yawn, Brexit is real. Deal with it.Facef**k had zero effect on the outcome 1 of 3 Facebook 12 13 Older Twitter | Pick 11 12 Business live Tesla Updatedat 6.32am EDT Twitter 28 Mar 2018 15:26 JeanClawedBrexit | Pick Remember the howling BTL when that figure was 300,000 ? | Pick | Pick Share | Pick Fibonaccisequins Share on Facebook Reuse this content,View all comments > 0 1 Share Share on Twitter Reply AbFalsoQuodLibet | Pick The only thing that that demonstrates is that neither the Conservatives nor labour had the courage to tell people that Brexit is a stupid idea. mikedow 100 Twitter | Pick Hoth25 | Pick Twitter Business Idltcaa Loading comments… Trouble loading? Not sure why you cannot remember. You were one of the chief howlers. Report AbFalsoQuodLibet 10 11 Reply 28 Mar 2018 16:37 Share on Facebook Facebook Share on Twitter 6 7 | Pick Report I came here to read about business, but I ran into a libertarian fanboy convention instead. Share on Twitter Sandclaygravel | Pick HappyExpat50 9 10 | Pick 3 4 28 Mar 2018 16:38 28 Mar 2018 16:08 4 5 | Pick Show 17 more replies The increase in real GDP in the fourth quarter primarily reflected positive contributions from personal consumption expenditures, nonresidential fixed investment, exports, residential fixed investment, state and local government spending, and federal government spending that were partly offset by a negative contribution from private inventory investment. Imports, which are a subtraction in the calculation of GDP, increased. 28 Mar 2018 16:03 Share on Facebook Fibonaccisequins Facebook Twitter 6 7 Hepi2004 28 Mar 201809:33 Facebook 28 Mar 2018 16:12 DB and Wells Fargo should have their licences revoked for all the stunts and dubious activities they have pulled in recent years. It will never happen though so we can only hope consumers vote with their feet. Share on Twitter Share on Twitter Share on Twitter 28 Mar 2018 16:48 Share on LinkedIn 28 Mar 2018 15:28 Share Facebook 28 Mar 2018 16:10 truk10 I thought that business was just a different name for a libertarian fanboy convention. Share on Twitter | Pick Report Share on Facebook Takeda’s headquarters in Tokyo Photograph: Kim Kyung Hoon/Reuters 28 Mar 2018 16:30 28 Mar 2018 16:35 Report 28 Mar 201805:32Possible bid for Shire 5 6 Report Facebook Reply | Pick Checkthenumbers Hoth25 Share on Facebook Share 28 Mar 201808:31US economy grows more strongly than expected 1 2 Report Twitter Share Tesla pbly. Twitter Report Twitter Share on Twitter truk10 Share Facebook Twitter Share on Twitter The next big short? FAANGs? Imho yes. It’s not too late, we’ll it is for their share price. Economics JeanClawedBrexit Reply Twitter Twitter Twitter Depoliticisation 28 Mar 2018 17:32 russell84 Threads collapsed 28 Mar 2018 16:08 barca2002 Share on Facebook Share on Twitter Share on Facebook No one likes to admit they were manipulated and made fools of. Yawn – it just reinforces most people’s belief about Brexit and it’s supporters. Show 21 more replies Share | Pick Twitter Reply 28 Mar 2018 16:19 Reply 28 Mar 2018 15:08 Twitter Share Twitter For sure, back to it’s IPO price. But I’m thinking more of sectors, or share groups. Checkthenumbers | Pick 13 14 Share on Facebook Facebook 3 4 Report duke_widin ilovebeees Share 28 Mar 2018 17:31 Share on Twitter Report Facebook 28 Mar 2018 16:59 DoucheBank down 1.66% and falling nearing historic lows. Quick sell moar dogs**t | Pick Share on Facebook 28 Mar 201807:13 Facebook 3 4 SteppenHerring Share on Twitter 28 Mar 2018 15:40 Fibonaccisequins Reply Twitter Facebook Someone is in a mood | Pick Twitter Share Reply If someone is confused, isolated and frightened, they are more easily seduced and abused. I assumed everyone who was not a narcissistic using bastard knew this was the entire point of neo liberalism from its ugly little beginning. Share on Twitter Share Aren’t both big parties divided? With a fair share of “remainers” and “leavers” in both of them?Most MPs have said they will “respect the referendum”, however this could change quickly if evidence is produced that the referendum was not a fair one. Report Share via Email “Markets are nervous”I am interested to understand how we know this to be the case. Is there a measure of nervousness? Is it something to do with volumes traded or intraday price volatility? Or is it simply a nonsensical, clickbait bullshit headline? Share Wall Street in mixed openingAfter Tuesday’s tech-inspired slump, there is little respite for the sector despite US markets generally starting the day on a slightly more positive note.The Dow Jones Industrial Average is up 121 points or 0.53% in early trading, while the S&P 500 has edged up 0.05%. But the tech-heavy Nasdaq Composite has opened down 0.35%. Facebook Facebook Report Facebook 0 1 Report JeanClawedBrexit Facebook 28 Mar 2018 15:27 6 7 28 Mar 2018 16:39 Tesla is, I think, the biggest short in the markets at the moment. They’re also an obvious short. * (Again, I’m making no investment suggestions. Shorting shares is extremely dangerous and should only be done by highly experienced investors using safeguards etc etc.) Reply Twitter Report Share on Twitter Share on Twitter Share | Pick Twitter Share on Facebook comments (279)Sign in or create your Guardian account to join the discussion. Facebook Grumbleoldman 28 Mar 2018 16:30 Show Share | Pick Facebook Reply Reply News of a Saudi/Russian geopolitical oil pact yesterday may have hit oil prices. Share on Facebook Share on Facebook Reply Show 1 more reply 24 25 Show 5 more replies 1 2 Report 28 Mar 2018 16:04 Share on Twitter | Pick 28 Mar 2018 16:19 Show 25 Report Share You will never get me in a driverless car, it is bad enough when my wife is behind the wheel. ilovebeees Grumbleoldman Facebook 28 Mar 2018 15:45 Sandclaygravel Twitter 1 2 Share Since Takeda’s market cap is close to Shire’s we assume a potential offer would have to include a substantial percentage in equity and how Shire’s board and shareholders would react is hard to predict. However as Shire’s share price is significantly below the net present value of our cash flow estimates, Takeda could trigger discussion of other bidders. Shire does not strike us as an obvious take-over candidate. There is presumably a price at which the financial engineering would work. However, Shire’s specialty focus and mix of therapeutic foci means that most buyers would struggle to extract substantial operational synergies while escaping from competition problems, in our view. Also Shire’s low corporate tax rate could rise in most scenarios were the company acquired. It would also be a bold acquisition in our view given the uncertain trajectory of Shire’s haemophilia business. A merger of equals in this context might be more feasible. 5 6 Share on Twitter Show 7 more replies | Pick Share Twitter | Pick Facebook | Pick Show 1 more reply Reply mikedow Reply Reply Depoliticisation Share truk10 Twitter Twitter If you can’t manage to find a link, you’ll have everyone thinking that you’re just making up stuff. : ) Share Nick Fletcher Report 1 2 Show 4 more replies Twitter 28 Mar 201809:33Wall Street in mixed opening 28 Mar 2018 15:43 Show 5 more replies Same thing here in Germany! I’ve only just noticed that Dunnes have quietly closed all their stores in the UK and have gone back to their Irish base. Thousands more on the dole likely due to Brexit. | Pick Reply Reply Share on Twitter Share on WhatsApp Oh dear, John ‘Crying’ Cryan May be leaving DoucheBank (before he is pushed?) Some people are in denial and can’t seem to grasp the 3rd way is over. Gone in the dustbin of history. Thousands? Dunnes has 11 stores in the UK so that number sounds very unlikely. Share on Facebook Facebook HappyExpat50 28 Mar 201806:15UK high street sales fall for first time since October 28 Mar 2018 17:18 Share Hoth25 28 Mar 2018 17:48 Facebook Report Report | Pick Share on Facebook 28 Mar 2018 16:53 makingalist 1 2 Facebook Share on Twitter 28 Mar 2018 16:33 Grumbleoldman Twitter Hoth25 Their only problem is supplying the cars that are ordered. Try finding a failure like that in history truk10 Tesla getting close to what we call, generally, an overrated stock. Not quite a scam but not far from it. Twitter Share on Facebook 28 Mar 2018 16:44 Share on Twitter SteppenHerring Facebook SteppenHerring Whoopie! (Cushion) 28 Mar 2018 15:56 Waymo have just made it clear how far ahead of the game they are. Maybe that’s why? Facebook AbFalsoQuodLibet Strictly speaking Brexit can be stopped at any point. We are a sovereign nation with control over what we do. Share on Facebook Report | Pick | Pick Reply 0 1 DanYork 1 Stock markets Idltcaa Share on Pinterest Twitter Show 8 more replies Reply Grumbleoldman HappyExpat50 truk10 Hoth25 Share on Twitter 28 Mar 2018 15:44 Share on Facebook Facebook Trying to interpret a GE result based on one policy is deeply flawed, for example, there may have been a lot of people who voted Labour purely because they want to de-privatise our services and not to leave the EU.That’s why we had a referendum because general elections are multi-policy. Report Twitter I’m more suprised to hear that the UK hasn’t had a system to refund returned bottles and cans. I live in Denmak, where money for returns has been around for over 15 years, at least. You simply feed the empties into the returns tunnel machine, found in every supermarket, and then push the button for the receipt when finished. You can also choose to donate the sum to the homeless (or curse when you pushed the wrong button by mistake.) The receipt is then refunded by the cashier, or deducted from your purchases. Report Reply truk10 Stewart Amsterdam Share on Twitter Shire’s shares surge as Japan’s Takeda considers bid | Pick Bottle and can deposit return scheme gets green light in England. Consumers to receive small cash sum for returning plastic, glass and metal drinks containers Report 10 11 Reply Topcat9 Share on Facebook Depoliticisation 28 Mar 2018 09:39 LatteDrinker Newest Share closetotheborder 28 Mar 2018 17:40 1 Share on Facebook makingalist Share on Twitter Hoth25 Share on Facebook Reply Share Hoth25 Facebook Fibonaccisequins Twitter | Pick Report dourscot duke_widin Share on Facebook Report Share on Facebook Reply Share Reply AbFalsoQuodLibet Facebook | Pick | Pick The stronger than expected US GDP figure will revive talk about how many interest rate rises the Federal Reserve will sanction this year. Dennis de Jong, managing director at UFX.com, said: 28 Mar 2018 15:19 Twitter Share on Facebook 5 6 Twitter Share on Facebook 19 20 This comment was removed by a moderator because it didn’t abide by our community standards. Replies may also be deleted. For more detail see our FAQs. 1 2 Here is the full statement from Takeda, which includes more detail of the Japanese company’s thinking:Takeda believes that a potential transaction with Shire presents an opportunity to advance Takeda’s stated Vision 2025, build on its current strong momentum, and create a truly global, value-based Japanese biopharmaceutical leader. In particular, a transaction with Shire would: · strengthen Takeda’s core therapeutic areas of oncology, GI and neuroscience· accelerate Takeda’s vision to be a leader in specialized medicines that are transformative to patients through the addition of Shire’s leading global rare disease franchise· further enhance Takeda’s robust R&D strategy, concentrating on key therapeutic areas· reinforce a strong and large-molecule focused late-stage pipeline within Takeda’s core therapeutic areas to complement Takeda’s own pipeline and discovery capabilities· balance Takeda’s geographic focus to align with the market opportunity in the U.S.· drive financial value from a strong combined financial profile Clearly defined strategic and financial objectives are core to Takeda’s disciplined approach to acquisitions, including in relation to its dividend policy and credit rating, which are well-established. Any potential offer for Shire, if made, would have to align with this strict investment criteria. Report 28 Mar 201805:59Firms handing out inflation-beating pay rises, says Bank of England Idltcaa Musk is a fantastic con man, legendary, Delorean, without the hair. The cult of Musk and the heavily invested big players may keep the fraud alive for a while yet, but it’ll crash and burn. Share on Twitter Show 8 more replies Share on Twitter Ok, hundreds then. But there are always other people who are affected that don’t actually work in the stores. Reply Unlike many news organisations, we chose an approach that means all our reporting is free and available for everyone. We need your support to keep delivering quality journalism, to maintain our openness and to protect our precious independence. Every reader contribution, big or small, is so valuable. For as little as $1 you can support us – and it only takes a minute. Thank you. Make a contribution – The Guardian Share Report Share on Twitter 50 2 3 Share on Twitter Twitter Reply Share | Pick Share on Twitter | Pick Reply Julia Kollewe AbFalsoQuodLibet Happy You’re not allowed to comment on here until you’ve provided that link to the 300,000 bankers that you said were going to leave the UK by March 2019. : ) Twitter Share on Twitter 3 4 Do you not read / watch any sci-fi ? We are talking about adapting the personal transportation that we have got so used to for the past century to make it fit for the next 100 years. It will be huge step forward. The idea that MSM are covering up accidents & deaths is ludicrous to say the least. Do you expect a front page news story & comments section of every death caused by a RTA ? ilovebeees Report Email (optional) Share on Twitter Facebook Report Facebook Reply Reply This comment was removed by a moderator because it didn’t abide by our community standards. Replies may also be deleted. For more detail see our FAQs. Share on Facebook mikedow mikedow Share ‘Thousands?’ Slight exaggeration: 1474. 1 2 Share Share on Facebook Twitter Share on Facebook Share on Twitter Twitter Reply | Pick Reply Close report comment form Share Sorry there was an error. Please try again later. If the problem persists, please contact Userhelp Order by oldest | Pick Share 28 Mar 2018 17:25 Twitter Share 28 Mar 2018 17:14 Twitter Share on Twitter Facebook Share on Twitter Reply Share on Twitter | Pick One of Obama’s campaign advisor does a Ted Talk re: their data mining using FB apps.Carol Davidsen Democrats sucked out “the entire social network of the US”Mar 20, 201823:18It’s on YouTube, check for yourself. Twitter Twitter It can be good and positive, promising consumer, small cash to return the bottles, don’t know why China stopped that scheme for plastic bottles over 10 years ago in Shandong province… Share 28 Mar 201805:17Oil drops after US stocks data 28 Mar 2018 17:05 Reason (optional) Reply Share 28 Mar 2018 16:46 Share on Twitter 28 Mar 2018 15:52 Share Comments 279 Share on Facebook 28 Mar 2018 16:43 Share on Twitter Reply LatteDrinker Report Hands up what’s one? Anyone….anyone….Bueller? Twitter 28 Mar 2018 16:37 2 Share on Facebook Share on Facebook Depoliticisation Share on Facebook Reply Reply Report Share on Twitter Report Share on Twitter Hermann22 Share I should add that the Trump tax cuts were meant to add insane equities growth this year. (The 2017 growth was all due to Yellen and the strong Obama economy). It hasn’t come off because of Trump’s tariffs, trade war threats and heightened geo-political risks. In other words, the ‘stable business genius’ who managed to bankrupt six of his own companies is now working his magic on the wider US economy. Myhek1 non-problem Reply Facebook | Pick Share on Twitter Twitter | Pick Share Share Sandclaygravel 0 1 Share on Facebook Share on Facebook Report Hermann22 Share on Facebook Share makingalist 2 3 Share on Twitter Share Share on Twitter Robust jobs growth and healthy consumer spending have been attributed to today’s stronger than expected US GDP data, as the country’s economic outlook appears in rude health and the 3% growth target appears within touching distance….As a result of the strong economic outlook, questions may be raised around the possibility of Fed Chair Jerome Powell introducing a June rate hike.It may be a case of US growth being monitored before any rate decision is made, but markets could be volatile between now and then. Given the holding that China have in US debt, would it be wise for them to do something that could potentially collapse the US dollar? Report Facebook Share 7 8 | Pick Heggity Twitter Facebook HappyExpat50 Share Depoliticisation Facebook Reply Report Share on Facebook Share No – I don’t remember that. Can you provide a link ? Share Share on Facebook Share on Facebook Facebook Neil Wilson (@neilwilson_etx)Shire’s been tipped as a takeover target for ages – Takeda bitingMarch 28, 2018 Twitter Report Read more Facebook Report Please select Personal abuse Off topic Legal issue Trolling Hate speech Offensive/Threatening language Copyright Spam Other Newer Topcat9 Share on Facebook 10 11 Facebook Report Updatedat 8.45am EDT Depoliticisation Live feed Reply Report Reply Twitter 28 Mar 2018 17:29 Share on Twitter Twitter 28 Mar 2018 16:53 Share on Twitter Share on Facebook Facebook Back with Shire, and Ketan Patel at EdenTree Investment Management says it could be a key moment if a deal goes ahead: 0 1 | Pick Report Twitter Share Facebook Facebook Heggity We personally think, that Facebook has strong fundamentals and it has become the part of everyone’s daily life, so once we have a clear idea about the potential sum which the firm would have to pay as a result of this situation, the stock price could present a potential opportunity. I’ve come down with a case of the common cold, a part of many people’s daily lives no one cherishes. Shares2020 Share on Facebook Facebook Twitter Here’s some analyst reaction to the possible Shire deal. Peter Welford at Jefferies says the structure of any deal is uncertain: | Pick | Pick 7 8 Share Topics 10 11 Reply 28 Mar 2018 17:00 Depoliticisation Share on Facebook Share on Twitter Share on Twitter “The third way” has been replaced by “the wrong way” : ) Share on Twitter 14 15 Share 0 1 28 Mar 2018 16:40 Share Eurozone No – I don’t remember that. Share Share Share on Facebook leicestersq Share Driverless cars are a huge scam. They are unlikely to be truly driverless in anything but very limited environments for decades.But truly vast amounts of money are being thrown at this non-problem. Capitalism will be unable to deliver improved living standards if this groupthink is so pervasive. On top of which the MSM seems incredibly keen to prevent people commenting on recent deaths on public roads related to testing driverless cars. Very suspicious … why are Musk & his gang so above scrutiny ? Report Report Depoliticisation I’m sure it will finally arrive in a few years once our greedy politicians have figured out a way to ensure there is profit in it for some of their mates. Grumbleoldman 1 2 Twitter Reply Share on Facebook Facebook Twitter Libertarian ladyboy? 5 6 Report newest In the long run yes, Russia India and China are desperate not to depend on US Dollar so much. They will just have to do it very very slowly and carefully, probably by strengthening internal economy and buying power, but who knows, depending on trade tarifs they may have no choice and it could all happen quicker then we think. We certainly live in very interesting times. After we had the Brexit vote we had a snap general election and what did the parties run on at that election. Labour Leave 262 Tories Leave 318 Liberals Stay 12 Looks like Facebook rigged that one as well 🙂 Some people will try anything to reverse the Brexit vote. https://www.theguardian.com/environment/2018/mar/27/bottle-and-can-deposit-return-scheme-gets-green-light-in-england 2 3 Idltcaa 28 Mar 2018 15:22 Share on Facebook Facebook 28 Mar 2018 15:25 28 Mar 2018 15:24 Share on Twitter Reply Share Share on Twitter | Pick Facebook Twitter Share on Facebook Report Share on Facebook Share via Email Facebook 4 5 Sandclaygravel 28 Mar 201804:30Eurozone economy set to continue growing, says S&P Hoth25 Report Report Report | Pick Reply Twitter Share on Facebook 0 1 28 Mar 2018 17:02 28 Mar 2018 16:37 Share on Twitter Report DogsLivesMatter Share Report Share on Facebook The turd way. 28 Mar 201809:50 Share on Facebook Reply The Trump tax cut pump fuelled insane equities growth in 2017. Now that stimulus has been priced in and corps can’t borrow cheaply to buy up their own stock, with interest rates at 1.75%, the markets are fukced. Looks as if Powell isn’t Trump’s yes man too. DJIA down to 17k I reckon. 28 Mar 2018 17:13 Fibonaccisequins Facebook are a chip. Where is the edit function when you need it!!!! Show 1 more reply Facebook 4 5 Facebook Neoliberalism corrupts the core of societal values The hairs on the back of my neck and arms stood to attention. Facebook Report Twitter Facebook | Pick Share truk10 If a bid does materialise from Takeda for drug maker Shire, it would be a watershed moment for Japanese pharma. There hasn’t been a cross border transaction in the sector, excluding joint ventures and small generic M&A. Takeda’s cash laden balance sheet appears a good fit for Shire’s struggling balance sheet, following recent large scale M&A.The attraction for Takeda is the highly lucrative rare disease market in the US, which comes with exceedingly high margins and is largely exempt from the usual pricing pressure that affects the wider pharmaceutical sector. ianita1978 28 Mar 2018 19:59 JeanClawedBrexit 1 2 Share on Facebook Reply Share on Twitter Share Reply Share on Twitter 28 Mar 2018 17:22 | Pick Share on Facebook All Share on Facebook 28 Mar 2018 15:55 0 1 Twitter AbFalsoQuodLibet Sandclaygravel Business live Facebook Share Twitter Reply Report Share on Twitter 28 Mar 201806:58 2 3 Share on Facebook Reply Notice how this time the US markets (not only NASDAQ and not only the FANG’s) have dipped markedly without any obvious input from Trump or without any urgent new development on the trade war/hot war front. That’s a bit worrying for several reasons. I still expect stocks to finish further down this week ahead of the holidays. Share on Facebook Facebook 28 Mar 2018 17:27 Report DFS ‘s joke Jack Scannell at UBS says other bidders could emerge: 28 Mar 2018 16:54 28 Mar 201806:30 Share Reply Share Share Share Facebook Report 28 Mar 2018 15:10 Facebook Report In layman’s terms, that nails it. Oldest 3 4 | Pick Reply Key events Share on Twitter Share on Twitter Facebook Reply Twitter 1 2 oldest Report Twitter Facebook | Pick Twitter Report Facebook 2 3 | Pick Share on Facebook Facebook AbFalsoQuodLibet 28 Mar 2018 15:49 28 Mar 2018 17:10 HappyExpat50 28 Mar 2018 16:59 Facebook Eurozone economy set to continue growing, says S&P The eurozone is seeing steady economic growth, thanks to a revival in world trade, according to S&P Global Ratings. In a new report, the agency says: | Pick | Pick Share 28 Mar 2018 16:10 Reply Twitter Reply The difference is that the Tesla is a good car, whereas the Delorean was a crap rustbucket. 0 1 Twitter | Pick 28 Mar 2018 17:03 25 The guy who writes the guff in their results could certainly benefit from a trip to specsavers. makingalist SteppenHerring It’s been like that for a while. Not just libertarian fanbois from ZeroHedge, but also assorted Putinbots and what-have-you-not’s using the commenting opportunity on anything not related to business and finance. It’s a shame because Graham, Nick and Angela do a great job keeping one of the best financial blogs out there going strong ATL. In fairness, there are also a lot of very good commentators here below the line such as IfigEuLannon and Kimdriver who keep a consistently high standard. You’ve got to take the good with the bad. 2 3 Share on Facebook | Pick Twitter SteppenHerring Or is it simply a nonsensical, clickbait bullshit headline? Reply 28 Mar 2018 17:06 Share on Messenger Idltcaa Facebook 5 6 Depoliticisation Share on Twitter Facebook Report Share on Twitter Fibonaccisequins Report Twitter Most don’t understand the significance of it, and will only wake up when it is to late. An article trying to link ball tampering by the Australian Cricket team to neoliberial economy policy is about as stupid as you can get. You’ve got to stop reading this shit. Share 28 Mar 2018 17:26 Merigold Facebook Share on Facebook Reply Facebook Facebook Share on Twitter Reply Facebook Share on Facebook Fibonaccisequins Twitter Twitter 5 6 Katrin3 HappyExpat50 | Pick Share on Facebook | Pick Report Share on Twitter | Pick 2 canopusII Share on Twitter Depoliticisation 0 1 6 7 Idltcaa Twitter Share Report Facebook Share Twitter Share on Facebook 15 16 Do if May ploughs ahead with Brexit after an illegal campaign am I excused breaking a few laws? Will she take action against the companies involved. LONDON (Reuters) – The number of finance jobs to be shifted out of Britain or created overseas by March 2019 due to Brexit has dropped by half compared to six months ago to 5,000 roles, firms employing the bulk of UK-based workers in international finance told Reuters. Checkthenumbers truk10 JeanClawedBrexit Reply mikedow This comment was removed by a moderator because it didn’t abide by our community standards. Replies may also be deleted. For more detail see our FAQs. On a séparate note, how come there hasn’t been nearly any coverage of the fact that China launched petro yuan on Monday? Its been called a potential biggest shift in the global markets in history and could have huge implications for petro dollar and therefore US debt…. Facebook Reply Twitter Share on Facebook Facebook Reply This comment was removed by a moderator because it didn’t abide by our community standards. Replies may also be deleted. For more detail see our FAQs. Share on Twitter Report 28 Mar 2018 16:35 Share on Twitter | Pick Report Share on Twitter 1 2 Share 28 Mar 2018 17:01 I can understand Facebook shares falling but Tesla’s? Report 28 Mar 2018 17:29 Report HappyExpat50 Share on Twitter HappyExpat50 Twitter Twitter 28 Mar 2018 16:21 newmanoid Topcat9 Share mikedow Share on Twitter Twitter | Pick 1 2 Sofa, so good? | Pick Share on Twitter 1 2 28 Mar 201808:44 28 Mar 201806:22 Twitter Facebook Show Reply Katrin3 | Pick Photograph: Bureau of Economic Analysis | Pick 28 Mar 2018 17:21 1 2 Share on Facebook Twitter 0 1 Share on Facebook Facebook 20 21 That Uber self-driving car fatality would maybe have a knock-on effect for all others in the auto tech sector. However reliable any given manufacturer’s technology may be, an incident involving any of them inevitably delays the day when legislators will greenlight them for mass public use. 0 1 recommendations | Pick Report Share on Twitter Share unthreaded Exactly! We aren’t allowed to dis the “good mutli-billionaires”. 28 Mar 2018 15:16 Twitter Report Share on Twitter Share 0 1 | Pick Share on Twitter 28 Mar 2018 17:23 This comment was removed by a moderator because it didn’t abide by our community standards. Replies may also be deleted. For more detail see our FAQs. 28 Mar 2018 16:31 Share Facebook Facebook | Pick They area chip off the old contiboard. Share on Twitter Share on Facebook Report Report Share on Facebook 0 1 Twitter truk10 Share on Facebook Share on Facebook Grumbleoldman Reply Twitter collapsed 2 3 Facebook Facebook Share on Facebook Share I generally agree on your points (although I can’t predict what levels the DJIA or SPX will reach). Powell is not an economist. I think that fact soon will be regretted worldwide. Facebook Twitter 5 6 28 Mar 2018 17:32 Facebook strasbourgist Share on Twitter Depoliticisation 28 Mar 2018 16:01 Report Facebook Twitter Share on Twitter 6 7 Twitter HappyExpat50 | Pick | Pick | Pick Report Report Facebook Share Share on Facebook Share ilovebeees Reply duke_widin Hermann22 Share on Facebook Reply View more commentslast_img read more

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first_imgA lot goes into Mobile app development. Yet, there is not much research done on how mobile app consumers are likely to search and recommend an app! For mobile users, user experience is everything. But, how do you first help these users with app discovery in the first place? There are countless tutorials on the current trends on Mobile app UI/UX; but are these really helping people find the right app for their activities? That’s where Mobile Marketing teams seem to be losing their revenue opportunities. App store Search Marketing is a phenomenal tactic to understand consumer attitudes throughout the App Discovery stages.To participate in our editorial programs, drop us a line at news@martechseries.comAccording to the Redbox Mobile report, Mobile Marketing teams should focus on both paid and organic channels of app marketing.Before starting your App Development cycle, you should be familiar with the various scenarios of Mobile app user’s behavior. For instance, do you know how consumers find apps including how they search, where they are searching and the influence of factors such as app store charts, featured apps and social media?Have you figured out when consumers are most active browsing app stores and in which country?By simply leveraging a mobile App Search and Discovery platform, Marketing teams can truly ascertain the real impact of paid and organic search on app discovery.But why Mobile App Marketing?Well, Mobile app marketing is a very ROI-friendly advertising medium for omnichannel brands. It can easily boost a brand’s offline experience and drive Mobile Commerce revenues. Simply pout, it is the second-best medium to connect a brand with its loyal customers on a mobile device.Mobile app users are analyzing thousands of Mobile Apps from various segments and genres based on multiple factors. However, the factors that influence ‘download’ habit among consumers are ‘ease of search’ and ‘recommendation’. People are most likely to download an app if it’s easy to search, pops up first in the search sequence, has a favorable Star Rating with reviews and of course, provides a lot of Screenshots, Videos and Price options.Which Mobile Apps are Likely to Do Better than Others?According to the report, free or promotional apps, app store ratings and word of mouth are the top influences. The number one method for finding new apps is searching within an app store. Mobile App Consumers type an average of two to three words in when they search; on an average, four apps are ‘browsed’ in search results before the final download selectionis made.Mobile App Discovery, via ‘A Global study into consumer attitudes to app discovery’ by Redbox Mobile 2019Should you be investing in Paid Advertising for Mobile Apps?Why not? Paid for advertising plays a near equal role to app store functions (57% vs 60%) in influencing the decision to download an app. But, you may have to leverage your automation tactics here. For instance, the report highlights, how app store browsing happens throughout the day but peaks between 8 pm and 11 pm of the day! You may be seeing a lot many ‘Zombie’ scrollers who simply browse for fun, but not content. If you provide something different to these browsers, they may actually download your mobile app.How to Win the Competition in Aggressive Mobile App Marketplace?There are over 2 million mobile apps across all major app stores. For your app to get discovered, you have to do something called App Search Optimization (ASO). ASO gets your app a higher ‘discovery’ quotient, helping it to rank higher in app store search results. Increased visibility of your app automatically guarantees a greater interaction with the consumers. Depending on the Search and Recommendations from the app users’ community, your Mobile App actually sees a consistent stream of downloads. The download means your app is relevant to a user’s mobile commoditization for daily life. Here is your customer!“We know a lot about how many apps are downloaded and how they’re used, but very little research has gone into the core reasons as to how and why consumers download apps,” said James Salins, CEO EMEA at Redbox Mobile.James added, “For the first time, we’ve been able to shed some light on why consumers act as they do on the app stores. What’s clear from the study is that there is no single factor when it comes to driving app downloads. App developers and publishers need to adopt a blended strategy of paid and organic campaigns to drive success.”ConclusionClearly, mobile app developers and marketers have to work together to get their product on top of the visibility row. Once you understand users’ Search Behavior, you can push for download habits with better UI/UX and app content. Whether you have a local app or a global one, Search and Recommendations Optimization is the next step to growing your mobile-driven business. Mobile App Users Expect Better App Search and Recommendation Experience Sudipto GhoshJune 6, 2019, 5:30 pmJune 7, 2019 App Store Optimizationmobile appmobile marketingNewsRedox MobileSearch Ads Previous ArticleTelmetrics and Zipwhip Partner to Deliver Richer Analytics and Texting for Businesses on Call-Tracking NumbersNext ArticleHow to Use Interactive Quizzes as a Marketing Medicine to Jumpstart Campaigns?last_img read more

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first_imgSabio, the media and technology company behind App Science, a proprietary machine learning platform that pairs observations of consumer behavior to corresponding data that inform marketing decisions, announced it was recognized as the Pollie Awards Best Use of Mobile Technology category winner for the third year in a row.The Pollie Awards recognize the leaders, innovators and exceptional work within the political communications and public affairs industries.Commenting on the win, Joe Camacho, CMO of Sabio stated, “We are thrilled to be recognized for our public affairs industry work by this prestigious award. These award wins further validates the capabilities of our App Science® technology to consistently deliver the campaign winning support that political candidates need.”Marketing Technology News: DXC Technology 600 Brings Great INDYCAR Racing, “Digital Fan Experience of the Future” to Texas Motor SpeedwayApp Science® can be used to target and deliver custom ads with unique technological features that resonate with today’s voters and uses Artificial Intelligence to find the right voters and target them at the right moment with the latest creative capabilities.For a Republican Congressional campaign, Sabio used its proprietary App Science® technology to target registered Republicans, analyze the mobile behaviors of those voters such as the types of apps they use, to identify center-right leaning registered Independents and Democrats that can potentially swing a tight election. Sabio also incorporated animation and a mobile devices touch and gyroscopic technology to create custom ads that included an election day reminder feature that added the date to their phone’s calendar.Marketing Technology News: Step Raises $22.5 Million Series A Led by Stripe to Disrupt Banking for TeensThe main goal was to reach the candidate’s most likely voters with a compelling ad that utilized the latest technologies to identify, target, persuade, and remind them about the upcoming midterm election and to get them to the polls with compelling and cost efficient media. By utilizing its proprietary App Science® technology in combination with innovative custom ads that resonated with voters, Sabio helped the campaign reach more voters with fewer dollars and contributed to the nominee’s win.The Pollie Awards and Conference is hosted by the American Association of Political Consultants and is one of the most prized and sought-after awards in the political communications and public affairs industries. The conference and awards ceremony was held in Napa, California in early April.Marketing Technology News: L.A. Lakers Partner Wish Jumps to No. 1 in Earned Social Media Value Among NBA Jersey Patch Sponsors For the Third Year in a Row, Sabio Takes Top Honor in Best Use of Mobile Technology Category at the Pollie Awards PRNewswireJune 17, 2019, 1:36 pmJune 17, 2019 Joe Camachomobile technologyNewsPollie AwardsSabio Previous ArticleTechBytes with Sarah Assous, SVP Marketing at ZoovuNext ArticleDynata Announces Pattie Qing Pan as New Head of Marketinglast_img read more

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first_img 6 Comments Since we last visited this topic a year ago, phone cameras have become even better, and more options have become available for shooting with them. We’ll take you through some of the biggest changes and give you tips on new ways to capture, process, and store your images and videos.Capture: Should You Rely on Your Phone’s Camera App?When we reviewed the top camera apps for Android phones in 2017, one reason was that vendor-supplied apps left a lot to be desired. Quite a bit has changed since then. For example, most native phone apps now support RAW captures and a “pro” mode that gives you more control over your settings — although Google is still dragging its feet about adding a manual or pro mode. In many cases, using the native app has become the only way to unleash all the capabilities of a phone’s camera. For example, the super-wide and telephoto cameras on the Huawei Mate 20 Pro only operate in the native app (at least I haven’t found third-party apps that can use them). This is often also true for camera-specific computational imaging features, like night modes and some HDR modes.Of course, standalone apps often have their own version of these features. So, for example, if you have a phone without a built-in night mode, using an app like A Better Camera will equip you with one.The wide-angle camera on the Huawei Mate 20 Pro makes a big difference when it comes to taking in the broad expanse of outdoor scenes like this wave in the Valley of Fire State Park.Capture: Should You Shoot RAW or JPEG?Conventional wisdom dictates that for best results, shooting in RAW format (which means DNG for just about all phone cameras) and performing custom post-processing is the way to go. For standalone cameras that rely on single-capture images, that’s basically still the case. However, phone cameras have thrown us a curve ball, with sophisticated computational imaging that combines multiple captures to create a better image.As an extreme example, Google’s Night Sight and Huawei’s Night Mode take many captures over the period of a few seconds to create an impressive final image even in low light. There isn’t any way to replicate that effect by shooting a RAW image and post-processing. (Of course, you could try and shoot a burst of images, and do all the AI-based alignment and color matching they do after the fact, but it might take you most of the day.) Even fairly standard captures in good light benefit from the built-in multi-capture technology loosely described as HDR.Conveniently, most camera apps turn off RAW when you switch to their specialized modes that require multi-capture processing, as those modes usually only output JPEGs. So I typically leave my camera apps set to capture RAW (or both RAW and JPEG if that is supported) to make the most of times when I’m just shooting a conventional image. For quick sharing, that’s overkill; all you need is the JPEG, of course.This image from a slot canyon in the Valley of Fire conveys scale but isn’t much good as a portrait.With a simple tap of the Zoom icon, the 3x Zoom camera on the Huawei Mate 20 Pro turns the scene into an environmental portrait.Processing Images on the GoThe gold standard for image processing on the road is still a traditional laptop. You can run your choice of full-on image processing tools, and pick a model that meets your needs for display size, horsepower, and memory. For heavy-duty photo and video editing, I travel with my Dell XPS 15. However, it typically stays in the hotel room, and I use something smaller like a Surface Pro or Google Pixel Slate when I’m out and about during the day. Now that Google’s newer-model ChromeOS devices run most Android apps, you can fire up Lightroom Mobile on them and have your work automatically synced back to your main catalog. Ironically, that isn’t possible if you use Lightroom Classic on a Windows or Mac laptop when you travel, as Lightroom Classic doesn’t know how to sync multiple desktop/laptop computers. You can go cloud-first with Lightroom CC, but then you are beholden to paying Adobe for enough cloud storage for all your images (it would amount to about $1,000 per year in my case) and you’re also stuck needing enough bandwidth to keep all your images synced.So if you’re okay with the feature set of Lightroom Mobile, a Chromebook is an easy-to-maintain choice for image editing. Unfortunately, for video, the options aren’t as rosy. Adobe’s Premiere Clip is reasonable when you’re limited to a phone screen, but it won’t load on the Pixel Slate. What I’m waiting for is to see Adobe’s Premiere Rush available for Android.Even with a wide-angle camera, sometimes Panorama mode is needed. Flagship phones now do an excellent job of automatically capturing and stitching scenes.Syncing Photos to the CloudIt’s easy to forget how many images start to pile up on your phone, and how upset you’d be if they were all suddenly lost or deleted. Fortunately, it’s almost as easy to back them up to your favorite cloud service. Google Photos is by far the most popular, with unlimited free storage of images and videos in reasonable quality. Photos are down-sampled to 12MP if needed, and are re-compressed to save space. Videos are down-sampled to 1080p if needed.With Google Photos, like iCloud, Amazon Photos, Adobe Cloud, and others, you can of course store original images as long as you pay for the storage space — which averages about $100 per year per terabyte. Amazon Photos also offers unlimited photo storage for Prime members. In my case, I have all my phones set to backup in original quality to Google Photos. Since I’m just using it for my phone photos (and not my main image archive) I can get by with a relatively small and inexpensive amount of storage. Plus, my Pixel photos don’t count against the total.Besides taking competent images under a variety of conditions, Google’s Pixel 3 comes with unlimited photo storageCreating a Smart Local Photo ArchiveWhile it is unlikely that any of the major cloud vendors will disappear anytime soon, plenty of photo sharing sites have — sometimes taking user content with them. Personally, I’m more comfortable always having my own backups of my images. I’ve written about how I do that for my main photo archive, which mostly starts when an SD card is unloaded. But for mobile, manually transferring images is unnecessarily painful.Fortunately, there are a few ways to have automated backup to your local archive. Lightroom users have this capability already built in. If you turn on automatic import of images on your phone, they will be pulled into Lightroom Mobile and synced to your desktop catalog (once you enable syncing, of course).Synology Moments will recognize and tag common objects but you can see from these examples that it isn’t perfectWhile I do use Lightroom, I don’t want to rely entirely on it snaring every single image, so I use two other systems to create copies of my phone photos. The first is a Cloud Sync task on one of our Synology NAS units that pulls all of my Google Photo contents down from the cloud and stores them in my main local photo library (which I think periodically resync with Lightroom Classic). That’s fairly easy to set up as long as you tell Google Photos that you want your photos to be a folder within your Google Drive. You can then tell Cloud Sync to pull that folder and put it somewhere local. Remember, though, that if you set it up as a two-way sync, images you delete from Photos will also be deleted from your local machine.A different approach, which I also use, is Synology’s Moments package. Moments mobile app will automatically sync your images to your Synology NAS, which in turn will do some fancy face, object, and location-based tagging (if you want). Plus, you can create and share albums. You can then view images organized that way from your mobile devices or any web browser. The result is a totally private version of a system similar to Google or Amazon Photos, but one that’s completely under your control.[Image Credit: David Cardinal]Now Read:How to Store and Backup Photos, for Those Who Care About Their ImagesHow to Create Your Own Private Photo Sharing CloudIt’s World Backup Day: Here’s How the ExtremeTech Staff Stays Backed Up<span data-mce-type=”bookmark” style=”display: inline-block; width: 0px; overflow: hidden; line-height: 0;” class=”mce_SELRES_start”></span>  How to Boost Your Mobile Photography Workflow J.K. Rowling Confirms a Hermione Theory We Suspected All Along By David Cardinal on February 5, 2019 at 12:41 pm The Real Reason These Celebs Refused to Do Nude Scenes Actors Who Could Barely Stomach Kissing Each Other on Screen Here’s How To Catch And Purify Shadow Pokemon In ‘Pokemon Go’ 10 Scientifically Proven Side Effects of Growing a Beard Facebook Twitter Linkedin Pinterest Google Plus Reddit Hacker News Flipboard Email Copy 0shares This site may earn affiliate commissions from the links on this page. Terms of use. Ginny From ‘Harry Potter’ Is 28 and Unrecognizably Gorgeous ‘Doctor Strange 2’ Release Date, Villain and Cast Marvel Cinematic Universe Phase 5 Is Already Planned You Might Also LikePowered By ZergNet Tagged In extremetech explainsHow-TonassynologyGoogle PixelAdobe Lightroom Classic CCAdobe Lightroom CCpixel slateGoogle PhotosAdobe CloudAmazon PhotosApple iCloudCloud Sync Post a Comment 6 Commentslast_img read more

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first_imgSoftServe Joins SAP PartnerEdge Open Ecosystem PRNewswireJuly 12, 2019, 2:50 pmJuly 12, 2019 Marketing Technology NewsNewsSAPSoftServeTodd Lenox Previous ArticleQualtrics Ranked Top 10 Most Innovative Company in 2019 GRIT ReportNext ArticleOpenAP Partners with dataxu to Power Digital Audience Creation in Next Phase of its Marketplace Rollout Partner specialization enables SoftServe to deliver innovation as an SAP service providerSoftServe, a leading digital authority and consulting company, is now a Partner in the SAP PartnerEdge Open Ecosystem. Through this partner specialization, SoftServe will provide strategic business consulting to customers through the design, development, implementation, and integration of SAP solutions.Marketing Technology News: Cloud Computing Magazine Names Vonage a 2019 Product of the Year Award Winner“This partnership is an exciting chapter for SoftServe, as it enables us to bring our world-class innovation and unparalleled cloud expertise to new and existing SAP customers,” said Todd Lenox, VP, global alliances and partnerships at SoftServe. “In joining SAP’s PartnerEdge Open Ecosystem, we can provide our clients with specialized solutions that address an evolving set of business needs—now with an augmented offering of SAP solutions—to ensure they are well equipped for the digital economy.”Marketing Technology News: The Shift to Cloud Computing: A New Era for Rights Management in Media and Entertainment BusinessesThe SAP PartnerEdge Open Ecosystem gives members an opportunity to provide consulting and implementation services using SAP’s award-winning program and benefits. It provides access to an arsenal of tools and resources that help market solutions and services, build pipelines, and gain competitive advantage. In addition, proven implementation methodologies and tactics that provide content and guidance for project teams are made readily available.SoftServe continues to work closely with SAP to drive further advancement within the SAP partner ecosystem.Marketing Technology News: NewVoiceMedia Wins 2018 Cloud Computing Product of the Year Awardlast_img read more

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first_img“With more than a billion visually impaired people globally, accessibility has evolved from a buzzword to a core design requirement for emails,” said Richard Yu, senior vice president of product, Litmus. “Litmus is providing industry-leading solutions to enable email marketers to easily deliver accessible and inclusive email design.”Marketing Technology News: Salesforce’s $15.7 Billion Tableau Acquisition Highlights Big Data as Key Theme, Says GlobalData Litmus’ new accessibility checks show whether an email’s design and code complies with key accessibility best practices. New screen-reading functionality and accessibility checks ensure inclusive email design Litmus, a leader in email marketing and analytics, announced new accessibility testing features, including the ability to hear an audio recording of how an email will be read by a screen reader. Litmus is the only email testing platform that provides these audio previews, making the company’s accessibility preview checks the most complete and comprehensive solution available globally. In just one click, the new accessibility testing features give Litmus users an efficient and thorough accessibility check, making it easier than ever to ensure that all subscribers can receive and understand their messages, whether they are reading the email directly or utilizing an assistive device.“Inclusivity is important to Epsilon,” said Mike Dugo, manager of QA analysis, Epsilon. “Litmus’ enhanced accessibility checks, including the new screen reader audio preview, are game changers and enable us to deploy email communications with the confidence they’ll resonate with more subscribers than ever.”Marketing Technology News: Tencent Champions “Tech for Good” in CannesIn addition to audio previews, Litmus’ new accessibility checks show whether an email’s design and code complies with key accessibility best practices. With a thorough check of the email’s Hypertext Markup Language (HTML), the images, content hierarchy, and more, Litmus identifies areas of improvement and provides marketers with actionable advice on how to make their emails more accessible. These new checks ensure that it’s easy for both subscribers and screen readers to understand the language and structure of email content. This functionality has been consolidated into a new section within the Litmus Checklist, making it seamless for Litmus customers to implement accessibility checks into their workflow.Marketing Technology News: Only 6% of Small Businesses Focused on Retaining Customers, Despite Main Digital Marketing Goal of Increasing Sales Litmus Expands Accessibility Features for Email Marketers Looking to Maximize Engagement Business WireJuly 9, 2019, 10:40 pmJuly 9, 2019 email marketingEngagementLitmusMike DugoNewsRichard Yu Previous ArticleGliaStudio Delivers AI-Powered Video Creation Solutions on Google Cloud Platform MarketplaceNext ArticleHow Businesses Can Decipher Customer Data Using VoC Analytics Programs | A Free Resource by Quantziglast_img read more

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first_imgAmidst the Growing Trend of Marketing Firms Purchasing Data Companies, So-Cal Based Giant Partners Flips the ScriptGiant Partners, Southern California-based data provider, has recently purchased marketing agency Worxstudio to create a data-driven digital marketing offering. Marketing groups worldwide continue to partner with and purchase data companies, not the least of which is the acquisition of data-marketing giant Epsilon by Publicis Group in April of this year. The move by Giant Partners represents an important counter to this trend, that of data companies implementing and expanding their digital marketing services. Both trends indicate a growing public understanding that pairing data with digital marketing decreases advertising costs and increases quality.With this acquisition, Giant Partners has opened a new digital marketing division. Worxstudio and Giant Partners worked together on multiple occasions prior to the purchase of the former. The pairing of Giant Partners data with Worxstudio’s digital strategy was so successful, that the data company decided to bring marketing services into the fold.Marketing Technology News: Socialbakers Named in 2019 Now Tech: Social Suites Report by Leading Independent Research FirmGiant Partners has seen great success with its digital marketing offering, helping clients to build lead generation campaigns that merge data, digital technology, and marketing strategy. Learn more about how digital marketing and data can work together from our Genius Digital Marketing Crash Course.Giant Partners CEO, Giovanni Barile reports that this decision marks a great moment for the company, saying “Our customers always ask us how to best utilize data in the modern marketing landscape. After the acquisition, we not only have great answers for them, but have the ability to help them succeed with a complete digital marketing service. It’s a great day at Giant Partners.”Marketing Technology News: PINCHO and by CHLOE. Select Thanx to Create Superior Branded Apps for Customer Loyalty and Online OrderingGiant Partners is a data and digital marketing company based in Thousand Oaks, CA. Founded in 2000, we accelerate leads and drive sales with perfect customer lists, effective websites, strong branding, compelling content and marketing automation — powered by web search, social media, email and messaging.Marketing Technology News: Anexinet Continues Growth Under New Ownership Acquisitiondigital marketingGiant PartnersMarketing Technology NewsNewsWorxstudio Marketing Previous ArticleDeltatre Powers Next-Gen Fan Experience for CAFNext ArticleApollo 11 Landing: See it in TIME’s New Immersive AR VR App Leading Data Provider Giant Partners Acquires Worxstudio Marketing MTS Staff Writer5 days agoJuly 18, 2019 last_img read more

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first_imgMore than ever, consumers demand a fast, seamless and flexible shopping experience. They want to maintain their preferences across all channels—web, mobile, and within a physical store – and they want the perks of their loyalty programs no matter the shopping experience they choose. A recent survey from Boston Retail Partners found that 87 percent of consumers are interested in a personalized and consistent experience across channels.By now, most retailers and brands are on board with loyalty programs and even have a successful one implemented. However, as consumer shopping habits evolve and their demands become more complex, loyalty programs need to be adjusted to compete in an omnichannel world.Set the Right FoundationRetailers and brands can no longer separate the physical channel from e-commerce, they need to become customer-centric and develop a unified approach. This strategy will help to ensure that every interaction a customer has with a brand is enjoyable, engaging and memorable.However, this is easier said than done. According to Salesforce, the average retailer uses 39 disparate systems to manage the customer relationship. Each system is pulling in essential data in the customer lifecycle. Without an integration solution in place, this can paint a picture of the customer that is disjointed.Today, retailers need to incorporate a customer-centric solution that consolidates all customer data across channels. By breaking down the silos of information, organizations ensure a 360-degree view of the consumer. This also confirms they are individualizing the shopping journey from the online website to the physical store.Read more: How to Leverage Relationships Through CRMGive the Loyal TreatmentHistorically, loyalty programs were solely focused on points as they relate to sales. With an omnichannel approach, companies can leverage tailored marketing, service and sales opportunities to accompany and reward a shopper through the entire lifecycle.For example, Kiehl’s recently went through an overhaul of its loyalty program. It implemented technology to track its customers’ behavior and segment its database to help to enhance and personalize all interactions with its clients.The brand’s rewards program offers four tiers of membership and an evolving number and quality of benefits available for each level. Once enrolled in the loyalty program, customers can earn points for purchases made in-store or online, request a skincare consultation, refer a friend and share purchased items on social media. The program enables Kiehl’s to reward returning customers with an assortment of gifts and benefits that show the brand’s appreciation of its most loyal shoppers.With the new program, Kiehl’s can increase the average order value, boost customer engagement, improve customer retention rates and connect with customers on a deeper level.Looking AheadWe aren’t far from a completely seamless online and offline shopping experience, which presents an even greater opportunity for loyalty programs. By arming employees with devices, store associates will easily be able to pull up customer information in-store.Consider this, an employee in a cosmetics store would have the ability to see that a customer he greeted in the store abandoned a beauty blender in her online shopping cart. After she’s had a chance to gather some products she’d like to test in the store, the associate could do a make-up trial and use the abandoned blender to show the quality of the product. Even better, since the associate is aware that her order value grows if she is offered a discount, he gives her a 10 percent off coupon to be used in the store that day.As you can expect, a single view of the customer is essential in this loyalty scenario. It allows the associate to understand who the customer is on a deeper level and serve them across a variety of touchpoints.According to Boston Retail Partners, 68 percent of consumers would choose a store that provides personalized/discounts over a store that doesn’t offer them. Therefore, personalization is yet another crucial aspect of a current loyalty program. Personalization should not be compromised as the customer moves from channel to channel.Lastly, loyalty programs will incorporate AI and Machine Learning. These solutions will allow retailers and brands to extrapolate insights from data faster than ever before. With the power of AI and Machine Learning, employees are armed with more relevant recommendations for their customers than ever before.Loyalty programs have already begun to evolve beyond the standard points system to keep up with new consumer demands. Salesforce states that 66 percent of consumers are likely to switch brands if they are treated like a number instead of an individual. Retailers need to ensure they are adapting their loyalty programs to incorporate a centralized view of the customer to deliver a more personalized experience both online and offline.Read more: Customer Experience 2020: Personalization is Key Loyalty Programs in an Omnichannel World Gerry SzatvanyiJune 26, 2019, 3:00 pmJune 25, 2019 Artificial Intelligencecustomer behaviorcustomer engagementcustomer relationshipLoyalty Programsmachine learning Previous ArticleUnravel Data Announces Partner Program and New Executive Hire to Meet Demand for Cloud Migration and Data Operations InitiativesNext ArticleInsideSales.com Names Chris Harrington Chief Executive Officerlast_img read more

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first_img customer experienceDriven Quality ProgramHyper-PersonalizationMarketing TechnologyNewsNICE Previous ArticleHow Automating Metadata Management Can Transform Data GovernanceNext ArticleNew Auto Dealership Study Reveals Active Listening Over the Phone Directly Increases Customer Visits and Sales NICE to Share Insights on Winning Customer Loyalty in the Digital Era Business WireJuly 1, 2019, 6:08 pmJuly 1, 2019 Webinars to Showcase Transformational Best Practices for Analytics, Automation, Cloud and Workforce ManagementNICE announced new webinars to help organizations improve customer loyalty in the digital domain. This educational series will empower organizations in addressing the rising expectation for customized service anywhere and via any channel, thus improving customer satisfaction. A key topic featured provides insights on the path to hyper-personalization and how to leverage AI-driven analytics to deliver it.NICE to Share Insights on Winning Customer Loyalty in the Digital Era.Part of the ‘Customer Experience – Future Ready’ series, the webinars will feature industry analysts from Forrester, Frost and Sullivan, Aberdeen and Ventana Research. They will be joined by NICE experts in sharing best practices for engaging customers via analytics, automation, cloud and workforce management. Some of the webinars in the series include:July 23, 2019: “Three Ways ConnectiCare Leverages an Analytics Driven Quality Program to Optimize their Contact Center”, by Curt Brantl, Director, Operational Excellence and Process Effectiveness, and Chanel R. Wilson, Service Operations Business Analyst, Connecticare.August 22, 2019: “5 Best Practices to Optimize Agent Performance” by Mark Smith, CEO & Chief Analyst, Ventana Research, and Rich Correia, Director, Product Marketing, NICE.September 5, 2019: “Top New Trends in Intelligent Routing” by Andy Traba, Director, Product Management and Product Marketing, and Michele Carlson, Sr. Product Marketing Manager, NICE NexidiaMarketing Technology News: Amperity and Snowflake Partner to Help Joint Customers Power Customer 360 InitiativesSeptember 12, 2019: “How to Drive Customer Satisfaction with Sentiment Analytics” by Abby Monaco, Sr. Product Marketing Manager, NICE Nexidia.September 17, 2019: “Diversity in the Digital Workplace – How Robots and Humans can Optimize Collaboration” by Nancy Jamison, Principal Analyst, Frost & Sullivan, and Karen Inbar, Marketing Director, NICE.September 24, 2019: “The Business Impact of Compliance and Privacy” by Art Schoeller, VP, Principal Analyst, Forrester, and Gil Cohen, General Manager, NICE MCR.September 26, 2019: “5 Ways to Transform Your Customer Service with AI-Enabled Hyper-Personalization” by Omer Minkara, VP, Principal Analyst, Aberdeen, and Aviad Abiri, VP, Portfolio Marketing & Enablement, NICEMarketing Technology News: Creator by Zmags Brings Greater Agility to Ecommerce Creativity“In today’s digital era, providing excellent cross channel service whenever customers want it is essential. With experiences playing a pivotal role in consumer decision making, companies must provide personalized service or risk a decline in customer loyalty,” said Eran Liron, Executive Vice President, Marketing and Corporate Development, NICE. “This webinar series provides unique insights from prominent thought leaders on smartly connecting with customers and effectively collaborating with employees to redefine customer experience to match expectations.”Marketing Technology News: CoSchedule Launches Marketing Suite to Transform the Way Marketers Worklast_img read more

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first_imgMarketing Technology News: Live Data Is Now The Lifeblood For Telco Value Creation“Much like the technology stacks that have changed how sales and marketing work, communicators need the same system of record to manage all of their workforce communications from one place,” Fiorenza said. “Only when companies start approaching employee communications in this way — with one place to create and publish content, reach any employee regardless of location in a personalized way, and measure the impact — will they truly be able to align the workforce.” Data: Investment in Workplace Communications on the Rise MTS Staff WriterJune 13, 2019, 4:23 pmJune 13, 2019 New Research Reveals Investment in Workforce Communications on the Rise a New SocialChorus Study Finds Organizations Are Spending More on Employee Engagement Than They Were Two Years Ago, yet Still Struggle to Measure Effectiveness SocialChorus, a global workforce communications platform, announced results from its 2019 Internal Communications Index, which examines how internal communicators are grappling with a multitude of changes in the workplace, from expectations of the C-suite to how they measure effectiveness and the technology they use. As companies place an increasing level of importance on employee engagement and alignment, the survey found internal communications is taking on an even more critical role within organizations, with three-fourths (75%) of respondents spending more on employee engagement than they were two years ago.  “Employees need consistent and comprehensive communications from their company to feel included in the overall company direction, build trust and buy into what the organization stands for,” said Sonia Fiorenza, vice president of communications and engagement strategies at SocialChorus. “Because of this, it is no surprise that organizations are investing in internal communications more so than ever before. As the ways in which companies engage employees continue to evolve, the role of the communicator will only grow as they look to keep up with the demands of the modern workforce.”Marketing Technology News: StarfishETL Introduces Multi-Language Wizard OptionsPutting a stop to “fake news” a top expectation of the C-suiteIn today’s sociopolitical climate, how an employee feels about their organization can change in an instant. One bad actor or poor press coverage can have a lasting impact on morale and employee retention. With anyone in an organization able to spread information on social and collaboration platforms, “digital water coolers” also run rampant and make it difficult for companies to tell a succinct story to employees. In fact, over half (51%) of communicators say prevention of misinformation and rumors is leadership’s top concern in communicating with employees. It is no longer enough to disseminate information on HR enrollment, holiday reminders and compliance trainings. More than half of respondents (53%) said their CEO, executives or board expect the communications team to get employees on board with organizational or strategic changes. This is followed in importance by: Ensuring that employees know about good things happening in the business, not just bad news (41%)Getting the dispersed workforce the same information as employees in headquarters (34%)Effectively and quickly communicating to all stakeholders in a crisis (33%)Marketing Technology News: Tata Elxsi is a Certified Widevine Partner, Selected as the System Integrator for Google Widevine CAS solutionsMeasurement and technology are still major challenges for internal communicatorsWhile the importance of internal communications grows, changes to where and how people work, what channels they use to get information and the speed at which information is shared has made it harder and harder for organizations to keep employees informed, engaged and aligned with company goals. Further compounding this issue is the fact that internal communicators still struggle with determining what is and isn’t effective in reaching employees and not having the right technology in place to do their job effectively.The survey found that: 85% of respondents say measuring the positive impact of internal communications on employee engagement is a challenge 64% say they don’t have a good way to know whether employees have seen or read content published When asked to rank the most important future elements of internal and employee communications, number one (57%) was measuring the impact on employee engagement Communicators spend most of their time creating and publishing content and then posting to multiple locations and managing a variety of platforms. The most common channels used to communicate to employees include:Company email and email newsletters (75%), yet 46% said only a small percentage of employees read email and engage with contentTeam manager-led meetings (67%)Corporate social media (56%)Mobile apps (51%); up from only 13% two years agocenter_img C-Suitecommunications platformInternal Communications IndexMarketing TechnologyNewsSocialChorus Previous ArticleBellwethr Announces $2.5 Million Seed FundingNext ArticleAlteryx Invites Customers to “Unleash Their Inner AI” with Assisted Modeling Betalast_img read more

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